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Company profile

Founded in 2011, the company owns the brand BOROFONE and completes trademark registration in more than 100 countries around the world.

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Company culture

We selflessly work together hand in hand, we dare to change for the customers all around the world.

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Development history

Started in 2011. 7 years later, starting a new journey.

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Category framework

Audio, in-car, chargers, cables, mobile power banks, protective cases, protective glass, etc.

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Competitive advantage

Enrich the whole product category, strong supply chain professional quality control, experienced brand operation.

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Annual goal

Domestic and international development, covering every region of the world.


Chairman Message

I firmly believe that as long as we all work conscientiously, with diligence, forethought, tireless learning, eclectic thinking, painstaking creation, face challenges and brave struggle, it will certainly be able to build the company into a first-class technology innovation enterprise.

Ou Shuxiao


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The company is a young, mature, stable and dynamic. We adhere to the core values of “Corporate Health and Personal Health Coexistence” and are committed to creating and realizing a dynamic corporate management model with great enthusiasm. We are committed to the development and innovation of quality products, a reasonable structure team of talented people work hard, and strive to provide quality products and services.

Company Profile


HOCO. TECHNOLOGY(HK) CO., LTD. established in 2009, is based in China. After more than ten years of operation and development, it has spread in more than 150 countries and regions around the world. The company takes “multi-brand, multi-category” as its development direction, and its brands hoco., hoco. Selected, BOROFONE, have become the world’s leading 3C digital accessories brands.

Through the combination of scientific management, big data precision selection, we increase independent research and development, market development, improve the products by the category to create the most comprehensive product supply chain platform for the mobile phone and digital accessories industry.

The company headquarter in China, Shenzhen, Longhua, offices in Shenzhen Huaqiang North and Guangzhou – all are modern 5A offices, company has more than 10,000 square meters of modern warehousing and efficient logistics system.

The operation team is nearly 300 people, and it develops more than 1,500 SKUs every year. Through a strong marketing system products are sold all over the world and are loved by users all over the world.

Company culture


Our Vision

Provide consumers around the world with more quality products with high consumer value.


our mission

We will do our utmost to provide high quality and affordable products to meet the needs of customers all over the world.


Our Values

Corporate health and personal health coexist.


Category Framework

International Development Goals

By 2020, the total number of overseas stores has been nearly 100, and we are looking for more powerful stores to join BOROFONE and develop together!

borofone international development goals map

Domestic Development Goals

The domestic market covers every prefecture-level city of the Mainland China.

borofone domestic development goals map